Category: Culture

  • The Growth of Cannabis Merch Culture: Festivals, Fashion & Fan Identity

    From scrappy protest tees to collectible drops, cannabis festival merch has come a long way in a few short decades for fans and brands alike. The story of that evolution mirrors the plant’s journey from underground symbol to mainstream industry. In the 1960s and 70s, cannabis imagery lived mostly on homemade buttons, patches, and tie-dye…

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  • Cult Classics, Cult Fits: Ranking the Best Apparel from Stoner Cinema

    Ranking stoner-movie apparel is basically ranking the uniforms of cannabis culture. These shirts and hoodies don’t just shout out favorite films—they carry inside jokes, iconic quotes, and decades of hazy nostalgia. Here’s a playful, opinionated ranking of the best stoner-movie–inspired apparel of all time, backed by real pieces you can actually find out in the…

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  • Sports Jerseys and Cannabis

    When you think of sports jerseys and cannabis, toking and sportswear may come to mind.    But nowadays, the player behind your favorite-numbered sports jersey may be an investor, consultant, advisor, spokesperson, influencer, or brand ambassador for one of the many growing cannabis brands.  In recent times, more and more professional athletes have shared how marijuana improves recovery and performance.  Furthermore, studies show cannabis to be a positive force in…

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